I’m a product designer and creative director with over 30 years of experience working on digital products. Today, I mostly work with founders and product teams when an idea needs shaping, a product has lost focus, or design and development need to come back into sync.
I lead design direction, mentor designers, and stay hands-on with wireframes, mockups, and prototypes where it adds real value. I work closely with product and development teams, with a clear understanding of technical constraints and industry standards, as well as the realities of investor pressure and the need to hit feasible milestones without losing sight of the product.
I’ve worked across a wide range of products and systems, from enterprise software to mobile games, and from commercial installations to firewalls. Alongside product design, my background in photography, film, animation, and post-production shaped a core sensitivity to how people perceive structure, color, and rhythm, and how those elements influence responsiveness and perception.